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Job Description
About LCA.no
LCA.no is on a mission to enable industrial decarbonization through software. We’re the Norwegian market leader in product carbon footprint and life-cycle assessment (LCA) compliance software - the tools companies rely on to measure, document and reduce the environmental impact of what they make.
Born from Nordic academic research and now expanding across Europe, we sit at the centre of one of the fastest-growing categories in enterprise software. As corporate decarbonization shifts from ambition to regulation, demand for credible, data-driven LCA is accelerating - and we’re building the platform to meet it.
The role
We’re hiring our first Product Marketing & Growth Lead to build a category-defining, AI-native marketing function and use it to accelerate our international growth. This is a strategic and hands-on role at the intersection of product marketing, growth, storytelling and go-to-market execution.
What you’ll do
- Own positioning and messaging: Turn a sophisticated, data-rich product into a clear, differentiated story that lands across markets and segments.
- Lead product marketing and go-to-market: Drive launches end-to-end with Product and equip Sales with the content and narratives that win deals.
- Build the demand engine: Design and execute our inbound, content and demand-generation strategy, and optimise conversion across the funnel.
- Generate pipeline: Partner closely with Sales to convert marketing into qualified pipeline, backed by clear attribution and reporting.
- Build the brand: Grow LCA.no’s visibility, credibility and thought leadership internationally through customer stories and category-defining content.
- Make it scalable: Put the processes, tooling and metrics in place to grow marketing from a first hire into a high-performing function.
- Put AI to work: Use AI across the marketing stack to move faster, work smarter and continuously raise the bar.
Requirements
- You have a proven track record in Product Marketing, Growth, or Revenue Marketing within B2B SaaS or a comparable technology company.
- You have demonstrated results in building demand, inbound channels, and qualified pipeline.
- You possess a strong command of positioning, messaging, and go-to-market strategy.
- You have experience marketing into international markets with excellent written and spoken English.
- You are fluent with SaaS metrics, CRM systems, and marketing automation tools like HubSpot.
- You demonstrate the range to think strategically while executing hands-on.
Skills
Experience
senior